Ford motor is launching a new Maverick truck with minimal prices in America which has a hybrid engine for either gas or electric, starting from $20,000. Ford’s revealed that they are planning for the step of the truck lineup which will make the highest profit for the company, the size of the truck may vary, it may start from the full-size F-150 to midsize ranger pickup.
The new Maverick truck will be seven inches lower and three feet smaller in length from the F-150. The CEO of Ford motors Jim Farley has a goal to expand the company size and mainly focuses on the strength of the company,i.e, pickups.
Ford Motors Future Assumptions
Ford motors are trying to grab all the market as it claims that the new Maverick truck will attack new customers because of its good quality. Many people from the company told that the Maverick truck is a great but and “people who never thought to buy the truck will also buy it”
About Maverick truck
The maverick truck is basically a five seated truck, four-door pickup same as other truck like F-150 that has 2 door pickup and has only two or three seats. The maverick truck was expected to run 500 miles on a single go of gas tank.
“People will always choose a vehicle which has more space if they can afford it,” someone said. Ford’s main target is to focus on the new customers who never thought to buy a truck with this pickup power which helps to easily tow and can carry heavy cargo as the engine has great power and pickup. As there is no truck with such an affordable price. The Engine can produce 191 horsepower and 155-pound feet of torque. The back seat can also get folded and the storage space revealed is huge.
The sales of Maverick truck is expected to be very good.
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